Evaluation and Research:
European Union

Coffey provides high quality and
independent evaluation, monitoring and
impact assessment services, covering
the full spectrum of research approaches,
methodologies and tools.

About Us

Coffey's London-based team is one of Europe’s principal providers of evaluation and research services. We provide high quality, independent evaluations and impact assessments of public policies and programmes, and have developed a strong focus on the evaluation of information and communication activities. We are an industry leader known for rigorous and thorough evaluation that combines a deep understanding of social research methods with analytical excellence.

Through more than 20 years of experience in the European context, Coffey has a deep understanding of the multi-faceted EU policy environment. We have undertaken more than 250 engagements for the European Commission and have worked across 26 Directorates-General.

Our growing team’s diverse academic and professional backgrounds, as well as our knowledge of the majority of EU languages, enables us to work in a wide range of sectors. Our work covers multiple policy areas, including information and communication, customs, education and culture, fisheries, health, consumers, research and innovation, employment and social affairs.

We have expertise in both qualitative and quantitative approaches and methods including: benchmarking, case studies contribution analysis, theory-based approaches, cost-effectiveness and cost-benefit analysis, logic models, rapid evidence assessments, theory of change, and value for money analysis.

We have extensive experience in the following areas:
· Impact assessment and ex ante evaluation
· Interim and ex post evaluation
· Feasibility studies

Policy and Programme Evaluation

Policy and Programme Evaluation

Through our vast experience in evaluation and impact assessment we have gained a deep understanding of our clients’ areas of policy focus. This places us in a unique position to supply high-quality service. We take pride in designing methodologically robust and technically appropriate research that delivers what our clients need. In particular, we understand that our studies need to provide a sufficient level of technical rigour and focus to be useful to policy practitioners.

Featured Projects

Ex post evaluation on Union financial measures for the implementation of the Common Fisheries Policy and in the area of the Law of the Sea 2007-2013

Client: DG Maritime Affairs and Fisheries (MARE)

Financial measures in the areas of control and enforcement, basic and additional data collection, scientific advice, and governance and international relations supported the implementation of the Common Fisheries Policy and the Law of the Sea between 2007 and 2013. Building on a theory-based approach, Coffey contributed to the ex post evaluation of these instruments using a broad range of quantitative and qualitative research tools. The results of the evaluation fed into the DG’s policy cycle and helped it to adapt the financial instruments to the needs observed and objectives stated.

Since 2012, under a framework contract with DG MARE, Coffey has been carrying out retrospective and prospective evaluations on the Common Fisheries Policy - evaluations of financial and regulatory frameworks or particular policy instruments, covering their technical, environmental, economic and social dimensions.

Final Evaluation of the Customs 2013 Programme

Client: DG Taxation and Customs Union (TAXUD)

In 2014, Coffey carried out the final evaluation of the Customs 2013 programme, an EU expenditure programme that supported national customs administrations through collaboration fora and common IT systems. The evaluation covered the entirety of the programme, which ran from 2008 to 2013. To measure the programme’s impact and to assess it more broadly, the evaluation employed a two-part approach: a comprehensive assessment of the entire programme and a contribution analysis.

Read the final evaluation here.

Read the case study.

Evaluation of the Implementation of the Strategy for Europe on Nutrition, Overweight and Obesity-related health issues

Client: DG Health and Food Security (SANTE)

Overweight and obesity are epidemic - the latest figures show that over half of Europeans are overweight or obese. In response to this problem, in 2007 the European Union created the Strategy for Europe on Nutrition, Overweight and Obesity Related Health Issues. In 2012 the EC commissioned Coffey to carry out an independent external evaluation of the implementation of the strategy.

The aim of the evaluation was to assess both the implementation process (that is, if, how and how far relevant initiatives have been developed by the European Commission and other relevant actors) and its impact (to what extent the relevant initiatives and the strategy as a whole have produced results in line with their respective objectives).

Read the final evaluation here.

Read the case study.

Evaluation of the European Commission’s Traineeship Scheme

Client: DG Education and Culture (EAC)

The European Commission’s Traineeship Scheme (commonly referred to as the Commission ‘stage’) has known a growing success since its launch in 1960. Each year, about 1,400 university graduates from all over the world spend five months in the services of the European Commission and of various EU agencies and bodies.

The specific objective of the evaluation was to provide an external, independent interim assessment of the Traineeship Programme covering the period 2007-2013. The evaluation followed an approach comprised of both traditional theory-based and counterfactual analysis. This served to update previous evaluation exercises and add to the existing body of research by providing hard data on the impact of the Traineeship Programme. By triangulating the evidence collected for the theory-based and impact parts of the evaluation, we were able to ascertain not only what difference the Traineeship Programme has made to former trainees in concrete terms, but also which parts of the programme have worked best, and why.

Read the final evaluation here.

Evaluation of Communication Activities

Evaluation of Communication Activities

Communicating about the European Union to its citizens and other stakeholders poses significant challenges. This includes frequent misinformation about the EU from various sources as well as disinterested, apathetic or even hostile audiences. Despite, or perhaps due to these difficulties, the need to communicate about the EU remains as important as ever.

We are one of Europe’s leading providers of ex-ante, interim and ex-post evaluations of communication activities, tools and campaigns.

Featured Projects

Evaluation of DG Trade’s Civil Society Dialogue

Client: DG Trade (TRADE)

Coffey was chosen to carry out an evaluation of the DG Trade’s Civil Society Dialogue meetings in Brussels. During the evaluation, we assessed the value and effectiveness of the Directorate’s Civil Society Dialogue process. The process is designed to provide a structured approach for the European Commission to discuss trade issues with civil society organisations and groups relevant to the policy discussions. These groups include trade associations, trade unions, labour groups and social and development NGOs.

The evaluation methodology included an assessment of Civil Society Dialogue meetings, online surveys of civil society organisations and DG Trade managers, in-depth qualitative interviews, reviews of similar processes elsewhere in the European Commission, and benchmarking of external organisations (the World Trade Organisation, United States Trade Representative, the Danish Government’s MindLab and the UK Cabinet Office).

The results of the evaluation helped the Directorate-General to renew its approach to discussion and debate with civil society and to ensure that consultation processes, such as the ones used during the Transatlantic Trade and Investment Partnership negotiations, continue to be useful and relevant.

Read the final evaluation here.

Evaluation of information and communication activities towards the EU Member States in the area of EU Enlargement

Client: DG for European Neighbourhood Policy and Enlargement Negotiations (NEAR)

The European Commission is committed to providing factual information on past and future enlargements and to cooperating with strategic partners and multipliers to communicate with the public on enlargement.

The 2015 evaluation, led by Coffey, was intended to provide findings and recommendations to help DG NEAR to improve the planning and implementation of future information and communication activities. The evaluation methodology focussed on analysis of existing evidence of communication performance against objectives set, as described in terms of references and communication contractors’ proposals and final reports. It also gathered primary research data through interviews with partners, observation and participation in press trips in Albania and Kosovo, five visibility events in Brussels, Edinburgh, London, Odense and Stuttgart, and 8 focus groups with members of public in four Member States (France, the Netherlands, Finland, and Austria).

Evaluation of the European Commission corporate communication campaign

Client: DG Communication (COMM)

In 2015, Coffey led the evaluation of the European Commission’s pilot corporate communication campaign. The pilot was intended to test a new way of communicating - for the first time the European Commission attempted to show how the EU makes a difference to people’s lives. The campaign used TV, online and print ads, which highlighted a range of projects and people benefiting from EU support and had the message “The EU working for you.” The evaluation ran alongside the campaign and fed back into the campaign’s on-going management. By running a pilot, the European Commission took the important step of first testing a new concept and then using this evaluation and other research to better understand if and how the new approach could be taken forward.

Read the final evaluation here.

Research Studies

Research Studies

Coffey designs, manages and delivers complex multi-country research projects in a variety of sectors.

We are continuously working to improve our sector and methodological expertise in order to apply sound approaches in complex environments. This on-going learning allows us to stay at the cutting edge of research and to adapt academic research to the needs of our clients. It also enables us to present frequently at conferences.

Featured Studies

Research Executive Agency client satisfaction study and recommendations for stakeholder communication

Study on the Fiscalis 2020 and Customs 2020 Performance Measurement Framework for Directorate-General for Taxation and Customs Union

“Moving away from death penalty in South East Asia” – Baseline Study for the Foreign Policy Instrument Service

The team

Meet a few members of our team…

Bradford Rohmer - Principal

Bradford has spent the last seven years specialising in evaluations and impact assessments for the European Commission. He has led the design and implementation of over a dozen evaluations, with individual project budgets up to EUR 400,000. He is a skilled communicator with extensive experience in the dissemination of evaluation findings and lessons learned to clients and stakeholders. Bradford speaks English, French and Swedish. He enjoys long distance running.

Melanie Kitchener – Senior Consultant

Melanie leads Coffey’s work on communication evaluations and has managed or contributed to about 50 evaluation projects. Melanie’s expertise lies in the design and implementation of research methods to evaluate the effectiveness and efficiency of communication activities intended to raise awareness, inform, generate debate or support behaviour change. Melanie has an MBA from Henley Business School and post-graduate and UK Chartered Institute qualifications in marketing. She is a native English speaker and knows Dutch, French and German. She enjoys swimming, reading and summer, and has two primary school age children.

Andrea Kobilsky – Senior Consultant

Andrea has lead or contributed substantially to over 30 evaluation assignments for the European Commission. She is an expert in development and application of evaluation methodologies to assess the impact of programmes and activities. She has also delivered training sessions and presented on conferences on various evaluation-related topics. Andrea holds a masters’ degree in public opinion analysis and has published several scholarly articles on media and political processes in Latin America. Andrea is bilingual in English and Spanish. She plays field hockey and loves classic screwball comedies.

Macarena Davies – Senior Consultant

Macarena has led or contributed to more than 20 evaluation assignments for the European Commission, UK government and international development organisations. She has extensive experience designing and applying evaluation methodologies for the ex-ante, interim and ex-post assessment of public policies and programmes. Macarena holds a BA degree in political science and government from Torcuato Di Tella University and is currently doing a MA in public policy and public administration from the University of San Andres. Macarena is bilingual in English and Spanish. She is an amateur photographer and loves writing her blog.

Andrew Hetherington - Consultant

Andrew is a skilled evaluation consultant, who excels in conducting interviews, doing desk based research, leading focus groups and analysing surveys. He has experience in coordinating fieldwork and managing subcontractors abroad, both in the EU and developing countries. Andrew is a native English speaker, speaks fluent French and has a proficient level of German. He is an accomplished long-distance runner.

Dr Karolina Wrona - Consultant

Having worked on close to a dozen projects for the European Commission, Karolina combines her experience in evaluating communication strategies and actions with in-depth knowledge of European regional development issues. Prior to joining Coffey, Karolina worked in academia, and before that in the West Midlands Councils (UK) and for the Polish Ministry of Regional Development. She speaks Polish, English and intermediate German. She enjoys coming up with new, sometimes admittedly quite odd, baking recipes.

Emma Godfrey – Consultant

Emma has wide-ranging experience working on multiple evaluation topics, including communication, taxation and customs, the labour market and social protection systems. Prior to joining Coffey, she worked as a policy researcher. Her responsibilities ranged from primary data collection and validation to quantitative and qualitative research methods. While studying media and journalism, Emma worked as an intern at BBC Paris. She speaks English and French. She likes cycling and loves vegetarian food.

Dr Anne-Claire Marangoni - Consultant

Anne-Claire joined Coffey in early 2015, bringing expertise in institutional coordination within the European Commission and in the EU’s external policies. Before joining Coffey, she worked in academia as a lecturer, trainer and consultant. At the College of Europe, she trained high level officials for the rotating presidency of the EU (with a focus on foreign policy). In addition to her native French, Anne-Claire is fluent in English. She enjoys fireworks and the great British tradition of afternoon teas.

Robert Uden – Junior Consultant

Robert has participated in a range of demanding projects involving collecting and analysing both qualitative and quantitative data, often in the context of complex programme evaluations. He has been applying various social research methods to evaluations and research for the European Commission and the UK Department for International Development. Robert’s academic background includes economics, media studies and environmental sciences. He speaks Swedish, English and Norwegian. An outdoor enthusiast, he loves working with his hands and knows how to build a log cabin.

Irina Jefferies – Junior Consultant

Irina is a skilled researcher and evaluator with broad experience conducting desk-based research, stakeholder interviews, surveys and focus groups. She is also experienced in managing sub-contractors and delivering presentations to various audiences. Before joining Coffey, Irina worked in the legal services sector and gained significant experience in EU law. She is bilingual in Bulgarian and French and speaks fluent English. Irina is a skilled cook and enjoys skiing.

Stephanie Pollhammer – Junior Consultant

Stephanie has been building her experience at Coffey by participating in evaluations for DG Connect, DG Justice and Consumers, the EFTA and the Service for Foreign Policy Instruments. Before joining Coffey, Stephanie worked in a private law firm and at the University of Freiburg in Germany. She holds an MA in Political Science from the University of Freiburg and a four-year BA from the University of Manitoba in Canada. In addition to her native Hungarian and English, she is fluent in German and French. Stephanie is an alumnus of the Model United Nations programme and loves hiking in the Carpathian Mountains.

Contact us

40 Bernard Street
WC1N 1LE, London
United Kingdom

+44 (0) 20 7837 2881


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